In this article
Another long weekend has arrived, and you know where I’ll be until it arrives: digging around the internet’s sales bins for the best deals for the Fourth of July. Now the Fourth has arrived, the sales have ramped up to their peak. You’ll find double discounts at Anthropologie, up to 60 percent off Alex Mill staples, and a handful of best-in-class beauty products with rare deals at Sephora. And as per usual, we’re keeping tabs on all the best mattresses on sale for the holiday.
I’ve broken out the sales I’ve found so far into a few categories. Brands are listed alphabetically below their respective categories, so you can shop at the retailer of your choice. We’ll be updating this post with new deals as they go live, so check back regularly.
Updated on July 4, 2025
Replaced sold out items with new available deals. Checked prices and stock for all products.
Deals I personally think are the best
An Alex Mill sale is almost always worth shopping, and right now, dozens of items are up to 60 percent off. For something on-theme, go with the Emmy Cami top, which is just $50. Calpak, maker of some of our favorite travel bags, is also taking up to 60 percent off, making the Terra backpack ( which comes in nine colors) $77. And at Brooklinen, Strategist readers can get 25 percent off sitewide with the code STRAT25 (5 percent steeper than the brand’s current promotion). That applies to the brand’s collaboration with Kule, which is already discounted, making these striped bath towels less than $25 each.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Fashion
Many of the sales below are technically called summer sales or end-of-season sales, but the deals are very good and most last through the Fourth of July, so I’m counting them. J.Crew and Banana Republic Factory have some truly exceptional deals with discounts over 80 percent off and shorts, swimsuits, and tops as cheap as $12.
Alex Mill — home to many of our favorite sweaters, cardigans, and tees — now has a wide selection of summer clothing up to 60 percent off. I recommend grabbing lots of linen pieces for these warm-weather months.
New! You can now save this product for later.
New! You can now save this product for later.
Anthropologie is offering an extra 50 percent off its sale section, which is the best discount the brand offers. Most of the deals are from Anthropologie’s in-house brands.
Select styles are up to 60 percent off at Banana Republic’s Summer Sale, and some items are an extra 20 percent off at checkout. Size availability varies a lot, but there are some good deals to be found on airy cotton pants, linen dresses, and more.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
For even bigger discounts, though, head to Banana Republic Factory. Everything is at least half off, and some items are up to 70 percent off. But you also get an extra 20 percent off at checkout, meaning nearly everything on the site is at least 60 percent off total.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Grab a pair or two of “the most comfortable sandals” while they’re 20 percent off for Camper’s latest sale (and sign up for emails to get an extra 10 percent off). Senior editor Ailbhe Malone likes the Orugas, which she has now purchased twice. Senior writer Lauren Ro has been testing the Koras and loves their versatility. And I’m personally interested in the mesh-looking Rights.
New! You can now save this product for later.
New! You can now save this product for later.
The deals are steep at J.Crew’s end-of-season sale. Women’s sale items are up to an extra 70 percent off and men’s sale items are up to an extra 60 percent off with code EXTRA, while cashmere is up to 40 percent off (a good and rare deal). Just note that many of the sale-on-sale items are final sale, so make sure you know your size before you buy.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Kule, the brand behind some of our favorite striped tops and bottoms, is taking an extra 15 percent off sale items, for up to 40 percent off total.
New! You can now save this product for later.
Levi’s is running two promotions for the Fourth of July: Plenty of styles are up to 50 percent off, or you can buy two pairs of select jeans (like our best jeans overall) and get 30 percent off. No promo codes required.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Lisa Says Gah maintains a nice sale section year round, but the retailer just dropped a sample sale full of new (and very steep) discounts of up to 70 percent off. Plus, you can get an extra 20 percent off when you buy two or more items. I’ve got my eyes on the summery clothing and accessories. Just note that all sales are final.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
You’ll find heaps of new “summer scores” — sweat-wicking exercise tanks, buttery soft leggings, and more — at Lululemon right now.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Madewell is taking up to 60 percent off sale styles with code SUMMERTIME for its end-of-season sale. The women’s section is better than the men’s, per usual, but it’s still worth digging through each for $35 shorts and $50 collared shirts.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Through July 6, Uniqlo is discounting a variety of summer clothing, and the stock is decent. May I suggest a pair of cotton easy shorts (now just $20), Scarlett Johansson’s favorite built-in-bra tank for summer (also $20), or a classic cotton tee (for $15)?
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Urban Outfitters’ sale section is an extra 40 percent off for a limited time. I found a nice pair of summer shorts for as little as $12 and pastel New Balance 9060s for half off.
New! You can now save this product for later.
New! You can now save this product for later.
Now’s the time to buy the Vagabonds you’ve been eyeing. The Hillary ballet flat (a great in-between-season shoe) and more quality footwear and accessories are up to 40 percent off for a limited time.
New! You can now save this product for later.
New! You can now save this product for later.
Summer styles are up to 50 percent off at Zappos right now; discounts tend to vary by color.
New! You can now save this product for later.
Beauty
Just a few beauty sales are live so far, but they’re fairly strong. I was (happily) surprised to see a sale at Sephora, and tons of our K-beauty favorites are on sale at Soko Glam.
Ceremonia doesn’t have too many sales, so don’t dillydally on its current one. Right now, a solid selection of its products are up to 50 percent off, including a lightweight conditioner that “adds body” and hydration to fine hair and more.
New! You can now save this product for later.
Sephora’s summer deals are live with select beauty products up to 50 percent off. The best deals right now are in the skin-care department. Select face moisturizers, many of which are Strategist favorites, are 20 percent off until July 8.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
A curated selection of (over 300) summery products is 20 percent off at Soko Glam through July 7. Note that the discount will show up once products are added to your cart.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Ulta’s Big Summer Beauty Sale is on, and over 1,100 items across the hair-care, skin-care, and makeup spaces are up to 40 percent off. I pulled a few standouts below, and I also suggest checking out all the jumbo hair products on sale.
New! You can now save this product for later.
New! You can now save this product for later.
Home
The home section already has some good deals to choose from, including Article and the Company Store. I’ve also included some standout picks from our Fourth of July mattress-sales roundup below.
AllModern just discounted hundreds of items up to 60 percent for the Fourth. You’ll find our best (less expensive) trash can on sale for 26 percent off, along with some cozy chairs and unique table lamps.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Anthropologie’s sale-on-sale applies to its home section as well, where you’ll find furniture, bedding, home décor, and more. Other home goods (newer markdowns, it looks like) also just got discounted up to 40 percent off for another one of the retailer’s sales.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Article is offering up to 40 percent off hundreds of furnishings through July 6 — including, for the first time (I believe), furniture bundles.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Everything at Brooklinen — home to “exceptionally fluffy” robes, “extremely thick and sumptuous” bath towels, and, of course, some of our favorite sheets — is 25 percent off for Strategist readers with the code STRAT25, and bundle savings are up to 50 percent off.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Through July 8, this entire site is 20 percent off. I suggest grabbing some bedding — the stonewashed-linen sheets are the coolest set former Strategist editor Jenna Milliner-Waddell has ever tried, and a wall ladder with a “rich hue of teak” is also worth grabbing.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Through July 4, the code JULY4 gets you 30 percent off orders over $100 and up to 75 percent off seasonal styles. The Alberta Down comforter is our top pick, but the sateen comforter may be a better option if you want something cooling. And our best-overall jersey sheets are always a good idea.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
From clutter-concealing trash cans to the best stackable bins, and handy organizers, The Container Store has tons of worthwhile storage solutions — and they’re all 25 percent off until July 7.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Nearly 1,200 items are up to 60 percent off for Crate & Barrel’s Fourth of July warehouse sale.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Full-price products are up to 50 percent off at Lands’ End, including some of our favorite bath mats, towels, and sheets.
New! You can now save this product for later.
New! You can now save this product for later.
If you’re in the market for some interior-designer-approved home décor, check out Lulu and Georgia because everything is up to 30 percent off. Just be aware that some additional discounts will only apply once you add items to your cart.
New! You can now save this product for later.
Grab some of Material’s trendy kitchen goods and cookware for 20 percent off from now until July 6 with the code BBQ20. The brand’s Best in Class cutting boards “stand up well to chopping and are so easy to sanitize,” and its knives are expert-approved.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
You already know the drill: Holidays are the best time to find a mattress on sale. Our sleep writer, Amelia Jerden, has put together an in-depth guide on the best Fourth of July mattress deals, and I’ve pulled a few standouts below.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Misen, a trustworthy kitchen start-up, is taking 20 percent off sitewide and 40 percent off nonstick items with the code SIZZLE. I recommend grabbing its Best in Class knife set or carbon-steel skillet.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Tech
It’s really just Best Buy here, but its deals are good and aplenty.
Best Buy is always a hot spot for tech deals during holiday weekends. This year, I spotted a few of the usual suspects with good discounts — Dyson vacuums and LG TVs — but was surprised to see our best overall robot vacuum for half off, too. There’s also a nice selection of major appliances on sale, like our favorite energy-saving refrigerator.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Travel and outdoors
Just two sales are live right now (at Calpak and REI, and they’re quite good!), but I’m sure many more will be coming soon — it is prime vacation time, after all.
This weekend, I’d shop the shoes and accessories section at Backcountry. New markdowns are up to 40 percent off at its Fourth of July sale until July 7, including lots of comfortable sandals from Chaco, a brand that many Strategist editors swear by.
New! You can now save this product for later.
New! You can now save this product for later.
Calpak’s sale, which lasts through July 9, is better than its one for Memorial Day. A selection of luggage and packing accessories is up to 60 percent off, including the packing cubes we like for flying carry-on only.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New markdowns are up to 50 percent off until July 7 for REI’s Fourth of July sale — including a Best in Class carry-on backpack and a handful of trendy Keens.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
More From The Strategist
- The Strategist Summer 100
- I Asked Dozens of Tasteful People About Their Favorite Sandals
- Everything We’ve Written About That’s on Sale at Nordstrom Right Now
- I’ve Told Everyone About This Perfect One-Piece (a Chic Mom Told Me About)
The Strategist is designed to surface useful, expert recommendations for things to buy across the vast e-commerce landscape. Every product is independently selected by our team of editors, whom you can read about here. We update links when possible, but note that deals can expire and all prices are subject to change.
